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The Plus Podcast

Welcome to the Plus Podcast with Midwest Direct.

Midwest Direct is a marketing and communications company focused on helping marketers deliver engaging messages. We deliver over 2 million messages every day that land in mailboxes, inboxes and in online ads -- then help our marketers understand where their ROI is in advertising. 

Why The Plus Podcast?

We created these podcasts to support you in all the avenues of marketing you manage and to achieve your marketing goals with strategic marketing, data and analytics, mailing and online advertising.

Find your favorite podcast publisher in the colored boxes below and subscribe today! We’ll see you next week on the Plus Podcast – where the plus means more.

Podcast Blogs

March 24, 2020

20: Everything You Need To Know About Informed Delivery Directly from the USPS

We’ve been adding Informed Delivery® emails to client mail at Midwest Direct since the beginning of the program. The excellent open rates and click-through rates have made us raving fans. Over the...
March 10, 2020

19: An Interview With David Rosendahl, Cross Channel Marketing Guru

A few months ago, Michelle Toivonen, Strategic Marketing Director with Midwest Direct, had the pleasure of meeting David Rosendahl at a marketing event. David spoke about content marketing, getting...
March 3, 2020

17&18: Omnichannel Fundraising Campaigns Made Easy, Part 1 &2

Last week we hosted the CLE Nonprofit Summit here at Midwest Direct. We had a full house and live stream viewers. The goal was to introduce proven marketing strategies used by nonprofit organizations...
February 11, 2020

16: The Next Big Thing in Mail Tracking is Here

Listen to Gary Seitz and Scott Campbell on the full capabilities of digital+post Mail Tracking, in this week’s episode of the Plus Podcast....
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