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The Plus Podcast

Welcome to the Plus Podcast with Midwest Direct.

Midwest Direct is a marketing and communications company focused on helping marketers deliver engaging messages. We deliver over 2 million messages every day that land in mailboxes, inboxes and in online ads -- then help our marketers understand where their ROI is in advertising. 

Why The Plus Podcast?

We created these podcasts to support you in all the avenues of marketing you manage and to achieve your marketing goals with strategic marketing, data and analytics, mailing and online advertising.

Find your favorite podcast publisher in the colored boxes below and subscribe today! We’ll see you next week on the Plus Podcast – where the plus means more.

Podcast Blogs

April 20, 2021

47: How to Use Our Marketing Tools To Build A Highly Targeted Campaign

The world has seen many changes over the past year with the COVID-19 pandemic, a new president, and much more. These changes have been difficult for many businesses especially those in the...
March 9, 2021

44: How to Develop a Strategic Marketing Plan

A Strategic Marketing Campaign involves much more than just scheduling social media or developing a flyer. Before you jump into developing your plan, you need good answers to the following questions:...
February 23, 2021

43: Top 5 Marketing Mistakes You Can’t Afford Make in 2021

As we jump into 2021, many businesses will have to choose how to spend their marketing dollars very carefully. Over the last 20 years, I’ve seen more than my fair share of small to mid-sized marketers...
February 11, 2021

Real-World Strategies and Tactics to Boost Fundraising

Learn 4 strategies to boost your fundraising efforts including omnichannel tactics, cloning your best donors with marketing attribution, and our favorite nonprofit case studies....
View All Midwest Direct Blog Posts
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