Skip to Content

37: Our 5 Favorite Nonprofit Case Studies

Written by Dana Fowler Internal Marketing Coordinator

In February of 2020, we hosted the CLE Nonprofit Summit here at Midwest Direct. We had a full house and a contingency of live stream viewers. The goal was to introduce proven marketing strategies used by nonprofit organizations that are able to find more donors, use multiple channels to bring in donations, and find a way to get that done with a reasonable budget and effort. Because this event attracted more people than our facility could hold, we decided to share some of the sessions on the podcast. 

Today’s podcast is a special release from the event for Nonprofits and those responsible for Development, Fundraising, Annual Fund Drives, and CRM Data Management. This session will focus on case studies of nonprofit marketing and fundraising campaigns, including:

  • Eric Switzer, Digital Sales Manager, reviews an event fundraiser for a religious organization, an enrollment campaign for a charter school, and a theater camp’s summer program campaign. 
  • Mike Ruffing, Business Development for Midwest Direct, reviews a local nonprofit school recruitment campaign.
  • Michelle Toivonen reviews the campaign we built utilizing our digital+post dashboard to capture attendees and potential people of interest.


Listen to this episode of The Plus Podcast to hear some exclusive case studies to show how you can ramp up your next nonprofit campaign with digital+post.


Listen on Apple Podcasts

Listen on Spotify

Listen on Stitcher

Listen on SoundCloud



Midwest Direct Case Studies

Omnichannel Fundraising Campaigns Made Easy

How to Clone Your Best Donors With Marketing Attribution Tactics


Mike Ruffing

Michelle Toivonen


Subscribe for more:

Listen on Apple Podcasts

Listen on Spotify

Listen on Stitcher

Listen on SoundCloud


Find us on social media with #ThePlusPodcast

FacebookTwitterLinkedIn Instagram


To learn how we can help you achieve your marketing goals with our mailing, data, strategic marketing, email marketing, and online advertising goals, please contact us at or give us a call at 1.800.686.6666.

Editor's Pick


mwd icon

Want to learn more?

Please enter your Name and Email and select which area of our expertise you'd like to learn more about.
I'd like more information

connect with us

Follow Midwest Direct on social media and contact us to learn more about our services and multichannel direct marketing best practices: