Midwest Direct News Room

Stay up to date with Midwest Direct

Midwest Direct is a marketing and communications company focused on helping marketers deliver engaging messages. We deliver over 2 million messages every day to mailboxes, inboxes and in online ads. After delivery, we report results and help you with recommendations to repeat or improve future results.

The Midwest Direct Newsroom is dedicated to being your advocate for the most up-to-date industry news, weather updates, price changes, and anything else that may affect delivery of your mail, email or online advertising. Check back frequently for news that affects you and your business.

Get Updates

Bookmark this page, check your email* frequently, and follow us on social media for our most up to date news.

*If you're not on our email list and would like to be please join here*

We will keep you up to date on industry news, weather updates, price changes, and anything else that may affect your mail.

Check out our latest updates below to be sure we didn't already answer your question. If not call us at 216-251-2500 or email info@mw-direct.com. We are more than happy to help!

Latest Updates

September 3, 2026

Direct Mail Isn't Dead: How Integrating Mail with Social & Display Ads Multiplies Conversion Rates

Direct mail paired with social and display retargeting outperforms either channel alone. Here's how the integration works and why it multiplies conversion rates....

August 26, 2026

The True Cost of Bad Data: Why Data Cleansing Matters for B2B Marketers

Bad data quietly drains B2B marketing budgets through wasted mail, missed leads, and poor targeting. Here's what data cleansing actually fixes, and why it pays for itself....

August 10, 2026

Failure Is Universal. Courage Is the Differentiator.

Every salesperson I've ever worked with has failed. The ones I respect most have just failed more — and gotten better at it faster than everyone else. I've spent my career managing sales teams, and if...

August 4, 2026

Commingling Isn't All-or-Nothing: How Captive Shops and Lettershops Can Keep Their Best Postage and Still Cut Costs

If you print and mail in-house — whether you're a captive shop like a large insurance carrier producing your own statements, or a lettershop running your own presses for clients — you've probably had...

September 2, 2025

Maximize Your Reach with the First-Class Mail Advertising Promotion: Now Live!

Reprinted and adapted from USPS September marks the start of the USPS First-Class Mail Advertising Promotion, offering businesses the opportunity to save on high-impact, targeted mailings while...

August 19, 2025

Ad Tech 101: What It Is, Why It Matters, and How to Use It Smarter

Unlocking the Power of Smarter, Data-Driven Advertising The digital advertising landscape has changed dramatically over the last decade, and at the heart of this evolution is Ad Tech (short for...

View All Midwest Direct Newsroom Posts