Wouldn’t it be great if you could just clone your best donors? With the right data strategies and tactics in place, you can.…

When it comes to reaching out to past donors and finding new donors a safe go to for nonprofits is always direct mail, especially when you can get nonprofit postage rates. However, many campaigns…

Midwest Direct is a Marketing Company focused on mail and direct marketing using the smartest, easiest, and most effective methods to deliver your message. We deliver over 2 million messages every day.…

Promotion Period: February 1, 2021 – July 31, 2021; Registration Period: December 15, 2020 – July 31, 2021; Discount Amount:* 2% off eligible postage. The discount is calculated in PostalOne!® and applied to the postage statement at the time of mailing.…

December 10, 2020 — The United States Post Service is reporting delays to mailpieces and packages in some locations including Cleveland. The following sites are considered "hot sites, where mailings…

Around the holidays, marketers have to strategize on how to stand out and use festive marketing tactics to influence consumers. Let’s take Starbucks as an example. Everyone is familiar with Starbucks'…

Download our 2021 USPS Promotions Calendar now! Reprinted and adapted from USPS PCC The Postal Regulatory Commission (PRC) approved the Market Dominant price change to take effect January 24, 2021.…

In observance of the holidays, we will be CLOSED on Christmas Day, Friday, December 25th, 2020, and New Year's Day, Friday, January 1st, 2020. Please CONFIRM with us by Friday, Dec. 18th that you want…

The joy and mirth of holidays are just around the corner.  Here in the marketing department at Midwest, we’re big fans of the “mirth” part. Throughout the year, we work hard to bring you relevant and…

When we started The Plus Podcast in mid-2019 it was supposed to be a short-term marketing campaign to help us launch our new website. We did not foresee the success it would receive, with nearly 2000…