Reprinted from National Association of Presort Mailers (NAPM)   The Board of Governors of the United States Postal Service today announced its unanimous selection of Louis DeJoy to serve as the…

Emily Bazelon from The New York Times writes about the divisiveness of Mail-In Ballots caused by COVID19 in the article Will Americans Lose Their Right to Vote in the Pandemic?. In this article,…

You may have already read about our digital+post political tool, Political Powerup, to help you revolutionize your mail and get your political campaign seen by everyone. What you may not know is we…

It’s tough to get business closed in any channel these days. Did you know most conversions happen between the 8th and 12th marketing touch? By definition, if you’re serious about conversions, you need…

Today we are sitting down with Rich Gebbie, CEO of Midwest Direct for a bonus episode of The Plus Podcast. Rich has spent a lot of time working directly with many counties in Ohio and the Board of…

Tierney Sneed from Talking Points Memo (TPM) writes about the problems Midwest Direct and other mailing companies around the United States are facing in Mail-In Elections Can’t Be Built Overnight.…

Your Election Ballots are critical to the success of your next election. You need a vendor you can trust to help you create, produce and deliver high quality, accurate ballots.…

The marketing department at Midwest Direct is familiar with the concept of working from home since between the three of us, we work from home at least some part of the week. In fact, most of our blogs…

Today on The Plus Podcast, we are covering something a little different from our typical topics of mail, data, and marketing. With the world being in such a strange state right now we wanted to take…

While we don’t know the full effects that “working from home” will have on B2b marketing, we know that there is an immediate effect now. Your audience has moved locations from the office to their home…