This year at NPF2025, Midwest Direct set out to prove why we’re the Greatest of All Time in commingle deliver, print, and mail. From engaging booth interactions to insightful industry conversations, we had an incredible time showcasing our GOAT-level service and solutions. Here’s a look back at the highlights of an unforgettable event!
Bringing the Herd to Booth #817
Our booth was the place to be! We welcomed hundreds of attendees (and actual goats) who stopped by to learn more about our cutting-edge mail solutions. We made sure every visitor walked away with a clear understanding of how Midwest Direct delivers efficiency, cost savings, and reliability at a GOAT-level.
Top Takeaways from NPF2025
This year’s conference was packed with valuable insights into the future of mail and delivery services. Here are some of the biggest takeaways we gathered:
- Data as a Strategic Asset: The NPF highlighted how data can be used to improve operational visibility, enable real-time tracking, and integrate information for better planning and scaling.
- AI and Advanced Technologies: The forum showcased how postal organizations use AI for predictive analytics, process automation, and other innovative solutions to improve efficiency and decision-making.
- Customer-Centric Mindset: The focus on providing seamless experiences, end-to-end delivery interfaces, and convenient logistics reflects the growing importance of meeting customer expectations.
- Leadership and Market Agility: The NPF emphasized the need for leaders to adapt to changing market conditions, particularly in the fast-paced e-commerce environment, and to optimize operations for growth.
- Growth Through Innovation: The forum also explored how innovative solutions, such as utilizing mail creatively in omnichannel campaigns, can help drive business growth and ROI.
- Supply Chain and Transportation Strategies: A new track at the NPF focused on current and potential suppliers, providing information on commodity-specific business practices and contracting opportunities with USPS.
What’s Next?
NPF2025 may be over, but the momentum doesn’t stop here! We’re excited to keep the conversation going and help businesses achieve GOAT-level success in their mailing strategies. If you missed us at the event, don’t worry—we’d still love to connect!
Contact us today to learn how Midwest Direct can optimize your mail operations and help you save on postage, improve delivery times, and maximize results.
Next up: Catch us at the Indiana Mortgage Bankers Association Conference, June 25–26 at the Blue Chip Casino Hotel. Stop by and say hi!
