We all have certain things that really aggravate us. One thing that never fails to upset me is wastefulness, especially when it affects the environment. For example, my local grocery store double-bags…

Ten years ago, nonprofits sent out the same types of direct mail pieces in droves, and they hoped that the message would stick. Now, with the decline of success in email-based marketing, direct mail…

“It’s the little details that are vital. Little things make big things happen.”It’s a quote by famous basketball player and coach John Wooden, but it almost feels like it was written for our very own…

Human Arc is a recognized leader in government program eligibility enrollment and reimbursement services for hospital and health plans. Human Arc helps patients and plan members with low or no income,…

As an avid fantasy football participant, I often hear experts warn to not “fall in love” with any particular player. Why? Because the attraction (i.e. infatuation) with that player, whether it’s due…

Are you up for a challenge? Take out your phone and open up your contacts. Can you predict the percentage of contacts you have that you’ve talked to recently (via text or call) or received updates…

As data specialists, we frequently field questions about issues companies are having related to their data quality. The three most common we get are: 1. Why am I not getting a better response rate from my…

There's a mailing term buzzing around the mail and print industry and we wanted to take a moment and explain it to our customers. Data-enriched commingled mail, and similar terms relating to data and…