Mail

USPS Announces Price Increase Effective January 2020

The United States Postal Service filed a notice with the Postal Regulatory Commission (PRC) on Wednesday, October 9, 2019, of price changes to take effect January 26, 2020.…

Mail

First Class Mail vs. Standard Mail: Learn the Difference

Setting up a direct mail campaign requires a lot of steps: from getting the project set up with the right printing parameters to figuring out your mailing list, you may end up forgetting about…

Mail

Mailing Services: Selection and Partnering Tips

This checklist should help you pick a mailing service provider (MSP) right for your needs. And there are a few tips on working smoothly with your mailing services partner as well. What does a mailing…

Mail

Direct Mail in One Minute

If you have 60 seconds or so, here's a broad strokes introduction to managing a direct mail campaign. Scrub it. Build a list from your subscriber base, or rent a list from a broker.  List hygiene is…

Mail

Business Mail and Bulk Mail: A Primer

Like so many mailing industry insider terms, business mail and bulk mail are used frequently … and frequently used together. And sometimes these terms are used interchangeably, though that’s not…