Mail, The Plus Podcast

8: How to Win Big With Presort and Commingle

Listen to Mandy Gebbie Clayton describe how presorting and commingling is completed at Midwest Direct and learn how you can start to save time and money when mailing today!…

Mail

Beginner’s Guide to Print and Mail

With all the recent news about printed catalogs and mail making or breaking retail sales (Nordstroms, JJill), and the proven uptick in print response rates (averaging 5%), many marketers are considering adding -- or expanding -- their traditional channel offering with print.…

Mail

Updated: Mail Piece Design Tips

Editor’s Note: Mail piece design affects your mailing costs, your brand image and the effectiveness of your campaign. With all that at stake, you’d think it would one of the most important elements in…

Mail

Prep for Your 1st Print Project Like a Pro

You’ve got your content triple-proofed, your artwork is looking sharp, and you have a thoroughly scrubbed list of a thousand recipients formatted perfectly in an Excel spreadsheet. You’re ready to go…

Marketing, Mail

Graphic Design Game Changers

At Midwest our creative team is constantly pursuing better graphic design.  Much of what we do centers around raw functionality, such as designing a mail piece that passes breezily through mail…