Beginner's Guide, Marketing

Beginner’s Guide to Finding Prospective Donors

Create a Prospective Donor Campaign Integrating Mail with Digital Channels and Get Results We’ve come full circle. For decades, the best channel to recruit prospective donors was through the mail.…

The Plus Podcast

Real-World Strategies and Tactics to Boost Fundraising

Learn 4 strategies to boost your fundraising efforts including omnichannel tactics, cloning your best donors with marketing attribution, and our favorite nonprofit case studies.…

The Plus Podcast, Digital Plus Post

17&18: Omnichannel Fundraising Campaigns Made Easy, Part 1 &2

Last week we hosted the CLE Nonprofit Summit here at Midwest Direct. We had a full house and live stream viewers. The goal was to introduce proven marketing strategies used by nonprofit organizations…

Data, Mail, Marketing

How to Get More Results With Direct Mail for Nonprofits

Ten years ago, nonprofits sent out the same types of direct mail pieces in droves, and they hoped that the message would stick. Now, with the decline of success in email-based marketing, direct mail…