We get a lot of requests for our direct marketing glossary of terms from partners and customers.  Here's a link to Midwest Direct's glossary of direct marketing terms, and we've included some other…

Today on The Plus Podcast, we are covering something a little different from our typical topics of mail, data, and marketing. With the world being in such a strange state right now we wanted to take…

We’ve been adding Informed Delivery® emails to client mail at Midwest Direct since the beginning of the program. The excellent open rates and click-through rates have made us raving fans. Over the…

The United States Postal Service filed a notice with the Postal Regulatory Commission (PRC) on Wednesday, October 9, 2019, of price changes to take effect January 26, 2020.…

Commingling is a process by which mailings from more than one company are combined to meet USPS discount minimums for quantity for mailings to targeted neighborhoods.…

As a communications delivery company, we know how important it is for you to know when your messages have been delivered and what the response rates are.…

We have had a busy few months powering through our tradeshow season. We were lucky to exhibit at multiple shows this year and had a blast at all of them. In case you missed us at any of these shows,…

Who should participate? Mailers who want to qualify for a 2% discount in postage and will release mail between Sept 1 and November 30, 2019  If you’re mailing between September 1 and November 30th,…

Did you know you could save money by getting rid of your postal meter and letting us do the work for you?…

Overview Want to save on postage and improve ROI with your next mailing? Here’s a quick overview of some of the best methods. Start by improving your potential ROI and check for potential additional…