Mail, The Plus Podcast

6: What Auditing and Compliance Means for You

Listen to Sean Gebbie, President of Midwest Direct, describe the security measures and processes implemented to secure mail, and the power of using Seamless Acceptance and the USPS mailer scorecard to determine the quality of your mail service provider.…

Mail, Beginner's Guide

Beginner’s Guide to Print and Mail

With all the recent news about printed catalogs and mail making or breaking retail sales (Nordstroms, JJill), and the proven uptick in print response rates (averaging 5%), many marketers are considering adding -- or expanding -- their traditional channel offering with print.…

The Plus Podcast, Mail

4: Everything You Should Know About Mail

Mail enjoys one of the best response and engagement rates available in marketing today. However, it is also a demanding channel that requires expertise and experience to manage well.  Midwest Direct…

Mail

Are You Getting the Most Out of Your Print?

At Midwest Direct, we have the team to get your mail projects out the door and to your clients quickly and with as few touchpoints as possible. If your mailings have gotten too complicated or…

Mail

Let Us Meter Your Mail and Save!

Did you know you could save money by getting rid of your postal meter and letting us do the work for you?…

Mail, Beginner's Guide

Beginner's Guide to Commingling

Commingling your mail may seem intimidating to any marketer who has never done it before. You’ve probably heard that commingling can save you money or help your direct marketing mail get out more…

Mail, Marketing, Data

How to Save Money and Improve ROI with Your Next Mailing

Overview Want to save on postage and improve ROI with your next mailing? Here’s a quick overview of some of the best methods. Start by improving your potential ROI and check for potential additional…

Mail

USPS Seamless Acceptance

Whether you’re beginning to explore becoming a USPS Seamless Acceptance provider or already running Seamless Parallel, you can learn about the challenges and benefits of our journey in becoming a USPS…