The Plus Podcast, Digital Plus Post

23: Why You Should Add Social Media Ads to Your Next Mailing

It’s tough to get business closed in any channel these days. Did you know most conversions happen between the 8th and 12th marketing touch? By definition, if you’re serious about conversions, you need…

Digital Plus Post

We Offer More for Your Political Campaign

Repetition is the key. 80% of sales are made between the 8th and 12th contact and in this case, a vote is a sale.  Omnichannel Marketing is the key.  We designed digital+post to help marketers…

Case Studies, Digital Plus Post

Revamp The Marketing For Your Small Business

Finding new customers for your business is mission-critical. But doing what it takes to be successful at that takes a lot of time and money. If you could buy one list, add your existing clients into…

Data, Beginner's Guide, Digital Plus Post

Beginner’s Guide to Mail Tracking and Reporting

Tracking and reporting your marketing successes (and failures) is critical to proving the engagement, overall response rates, and ROI of your campaign. Many marketers want to know more, but struggle…

The Plus Podcast, Digital Plus Post

17&18: Omnichannel Fundraising Campaigns Made Easy, Part 1 &2

Last week we hosted the CLE Nonprofit Summit here at Midwest Direct. We had a full house and live stream viewers. The goal was to introduce proven marketing strategies used by nonprofit organizations…

The Plus Podcast, Mail, Data, Digital Plus Post

16: The Next Big Thing in Mail Tracking is Here

Listen to Gary Seitz and Scott Campbell on the full capabilities of digital+post Mail Tracking, in this week’s episode of the Plus Podcast.…

The Plus Podcast, Case Studies, Digital Plus Post

15: How We Built a Winning Omnichannel Campaign

A few months ago, Michelle Toivonen, Director of Strategic Marketing at Midwest Direct presented to the Regional PCC meeting. She spoke about our nationally-recognized omnichannel campaign for a local…

The Plus Podcast, Data, Digital Plus Post

14: Revolutionize Your Mail with digital+post

We designed digital+post to help marketers integrate and serve messages in mail, social media, Informed Delivery emails, and online display ads.…