Marketing

Everything You Need to Know About Hashtag Campaigns

If you’ve been to a wedding or baby shower recently, you may have noticed something new: big life events, along with everything else that is now displayed on the internet, come with their own…

Data

Take Your Direct Mail Back to School

Summer is coming to an end, lunchboxes are back on display, and supermarkets across America are suddenly flooded with frustrated-looking parents trying to find the exact three-ring binders requested…

Data

The Price You Pay for Bad Data

We all have certain things that really aggravate us. One thing that never fails to upset me is wastefulness, especially when it affects the environment. For example, my local grocery store double-bags…

Data, Mail, Marketing

Does Direct Mail Reflect Your Passion?

Ten years ago, nonprofits sent out the same types of direct mail pieces in droves, and they hoped that the message would stick. Now, with the decline of success in email-based marketing, direct mail…

Marketing

What Ever Happened to QR Codes?

Do you remember when QR codes were the big thing in advertising? It seemed almost impossible to get anything, even a bag from McDonald’s, without that futuristic-looking barcode on it somewhere. It…

Data

Need Some Support?

“It’s the little details that are vital. Little things make big things happen.”It’s a quote by famous basketball player and coach John Wooden, but it almost feels like it was written for our very own…

Mail

5 Things to Check Before Sending Your Artwork to Print

Are you sitting down? Good. Let’s get real for a second: you may be submitting your artwork for print in a sub-optimal way. This is fine, of course – we make adjustments and try to accommodate as much…