Undeliverable-as-addressed. It’s a thorn in the side of mailers and direct marketers everywhere. And undeliverable-as-addressed (UAA) mail can appear to be tough to avoid, with 40 million-plus…
Marketing
pURLs are a smart way to blend traditional and digital communication channels in a powerful marriage of marketing tactics. Here’s what pURLS are, and why you should consider using them in your next…
What is an Intelligent Mail Barcode? In early 2014, the IMb™ replaced earlier USPS barcodes including the POSTNET™, ACS™ and PLANET™ barcodes. The USPS's vision behind the IMb is focused on offering…
