Mail

What is OnePass Mail?

“First pass, second pass, one pass, two pass.” It almost sounds like something straight out of a Dr. Seuss book, but these terms hold great importance when it comes to how efficiently mail is handled,…

Marketing

Everything You Need to Know About Hashtag Campaigns

If you’ve been to a wedding or baby shower recently, you may have noticed something new: big life events, along with everything else that is now displayed on the internet, come with their own…

Data

Take Your Direct Mail Back to School

Summer is coming to an end, lunchboxes are back on display, and supermarkets across America are suddenly flooded with frustrated-looking parents trying to find the exact three-ring binders requested…

Mail, Marketing, Digital Plus Post

We Tried Informed Delivery for Two Weeks & This is What Happened

A few this have changed in the world of Informed Delivery since this blog was posted, please read our new blog, give us a call, or refer to the USPS website for the most up to date information. …

Data

The Price You Pay for Bad Data

We all have certain things that really aggravate us. One thing that never fails to upset me is wastefulness, especially when it affects the environment. For example, my local grocery store double-bags…

Data, Mail, Marketing

How to Get More Results With Direct Mail for Nonprofits

Ten years ago, nonprofits sent out the same types of direct mail pieces in droves, and they hoped that the message would stick. Now, with the decline of success in email-based marketing, direct mail…

Marketing

What Ever Happened to QR Codes?

Do you remember when QR codes were the big thing in advertising? It seemed almost impossible to get anything, even a bag from McDonald’s, without that futuristic-looking barcode on it somewhere. It…

Data

Need Some Support?

“It’s the little details that are vital. Little things make big things happen.”It’s a quote by famous basketball player and coach John Wooden, but it almost feels like it was written for our very own…