Small business owners know they could benefit from advertising with Google Ads. Most just don’t have the time to learn how, nor the money to hire an ad agency to do it for them. Owners put off this…

At Midwest Direct we constantly hear about the “walled gardens” of social media and how difficult it is to turn those connections into leads. A lot of small businesses use social media ads and online…

Finding new customers for your business this season is mission-critical. Our digital+post campaigns make reaching your prospects and clients in multiple channels EASY. Our campaigns include a…

Finding new patients for your business is mission-critical. But doing what it takes to be successful at that takes a lot of time and money. If you could buy one list, add your existing patients into…

Finding new customers for your business is mission-critical. But doing what it takes to be successful at that takes a lot of time and money. If you could buy one list, add your existing clients into…

Many organizations have cut print and mail due to budget restrictions and difficulty in tracking. However, this strategy can have strong negative impacts on marketing results and sales.  Here's why...…

Ad Fraud remains an invasive cash drain for most online advertisers. HOWEVER, we have a few tactics that can help you get much more for your ad spend.…

The Challenge Midwest Direct, a provider of direct marketing services, recently expanded its product offering to include digital marketing techniques that when blended with personalized print…

Targeted Display Ads are a new tool available in the Display Ad space.  They look and act like traditional, search-based, PPC (pay per click) ads in many ways, but there are a few key differences;…

The journey of purchasing is becoming more and more complicated every day for retailers, and customers are expecting it to get easier and easier for them. That being said, the purchasing process has…