The Plus Podcast

41: Who is Midwest Direct? An Interview with Sean Gebbie

Midwest Direct is a marketing company that supports organizations that mail, and direct market through mailings, or online using Informed Delivery email, display ads, and social media.  We are nearly…

Marketing

The Best Of Midwest Direct in 2020

The joy and mirth of holidays are just around the corner.  Here in the marketing department at Midwest, we’re big fans of the “mirth” part. Throughout the year, we work hard to bring you relevant and…

The Plus Podcast, Mail, Data, Digital Plus Post

16: The Next Big Thing in Mail Tracking is Here

Listen to Gary Seitz and Scott Campbell on the full capabilities of digital+post Mail Tracking, in this week’s episode of the Plus Podcast.…

Midwest Direct Growing Into The New Year

As a company that is always growing with talented staff and state of the art equipment, we have a lot of new and exciting things that happen each year.…

The Plus Podcast

13: Looking Back and Moving Forward with The Plus Podcast

In this week’s podcast, we wanted to recap everything we covered in one place, to make sure you didn’t miss anything on our mail, data, print, and full-service marketing capabilities.…

Marketing

What No One Tells You About Interning At Midwest Direct

My summer internship at Midwest Direct was an experience that both excited and challenged me. As a marketing intern, I worked on things such as newsletters, social media, blogs, and tradeshow prep. …

Mail, Marketing

Does Direct Mail Rule The World?

YES!   Direct Mail does rule when it comes to response rates. You’ve probably heard direct mail is making a big comeback --especially in the form of catalogs. We’ve seen a distinct uptick lately in…

Marketing

Display Ads vs. Targeted Display - What’s The Difference?

Targeted Display Ads are a new tool available in the Display Ad space.  They look and act like traditional, search-based, PPC (pay per click) ads in many ways, but there are a few key differences;…