Marketing, The Plus Podcast

44: How to Develop a Strategic Marketing Plan

A Strategic Marketing Campaign involves much more than just scheduling social media or developing a flyer. Before you jump into developing your plan, you need good answers to the following questions:…

Marketing, The Plus Podcast

43: Top 5 Marketing Mistakes You Can’t Afford Make in 2021

As we jump into 2021, many businesses will have to choose how to spend their marketing dollars very carefully. Over the last 20 years, I’ve seen more than my fair share of small to mid-sized marketers…

The Plus Podcast

Real-World Strategies and Tactics to Boost Fundraising

Learn 4 strategies to boost your fundraising efforts including omnichannel tactics, cloning your best donors with marketing attribution, and our favorite nonprofit case studies.…

The Plus Podcast

41: Who is Midwest Direct? An Interview with Sean Gebbie

Midwest Direct is a marketing company that supports organizations that mail, and direct market through mailings, or online using Informed Delivery email, display ads, and social media.  We are nearly…

The Plus Podcast

A New Chapter For The Plus Podcast

Midwest Direct is a Marketing Company focused on mail and direct marketing using the smartest, easiest, and most effective methods to deliver your message. We deliver over 2 million messages every day.…

The Plus Podcast

40: A Year For The History Books At Midwest Direct

When we started The Plus Podcast in mid-2019 it was supposed to be a short-term marketing campaign to help us launch our new website. We did not foresee the success it would receive, with nearly 2000…

The Plus Podcast, Digital Plus Post, Case Studies

37: Our 5 Favorite Nonprofit Case Studies

In February of 2020, we hosted the CLE Nonprofit Summit here at Midwest Direct. We had a full house and a contingency of live stream viewers. The goal was to introduce proven marketing strategies used…