Direct mail and postal affairs have been the focus of Gary Seitz’s career for more than 35-years. As Vice President of CTRAC Direct, a Midwest Direct company, he leads the company’s database consulting, analytics and hygiene services group, which also includes mailing list management and database development services.
Gary has conducted more than 650 seminars on everything from Tips & Techniques for Direct Mail to Databases to Bloopers & Blunders of Mail for Fortune 500 companies, printers, non-profits, mailing houses, community groups, Postal Customer Councils and the U.S. Postal Service. He has participated in 42 National Postal Forums, was a 4-year speaker/presenter on Database Hygiene at the USPS National Postal Forum Addressing Symposium, and conducted sessions at the NPF for the past 8 years. The most recent sessions have pertained to utilizing data to drive Direct Mail.
In 2006, Gary was the 6th inductee into the Northern Ohio Direct Marketing Hall of Fame.
Gary has served on the Cleveland Postal Customer Council Executive board for over 20 years.