Mail List Processing

BROKEN ADDRESS RESOLUTION SERVICE

What is a "broken address?" "A broken address means the address on the piece of mail is undeliverable as addressed.  This results in incomplete mailings along with loss of production costs and even revenue. Approximately 30% of all mailings have broken addresses (source: Pitney Bowes, 2008).

Midwest Direct's Broken Address Resolution Service (BARS) is a unique program which reviews your mailing list (mailing database). By utilizing BARS technology, we can:

• Remove undeliverable addresses
• Remove duplicate names
• Clean your mailing list for future mail projects
• Merge and purge records

We will improve your address to ensure address accuracy and deliver ability of each mail piece.

Midwest Direct uses NCOA and CASS Paved Certified Software.

Click below to see how you can save money!